The Donordigital Team
Interested in joining the Donordigital team?
Anthony Blair Borders is an award-winning creative with a passion for producing clean, intuitive, and eye-catching graphic design. He comes from an advertising background with over two decades of experience working as an art director and creative for all kinds of clients, big and small — but was always the first to volunteer to work with pro bono and non-profit clients.
He spends his time at Donordigital designing e-mails, sites, mini-sites, widgets, and whatever other projects he can get his hands on.
When not working as a designer at Donordigital, Anthony often donates artwork and illustrations for various local charities and events.
Matt is an Email Marketing and Online Fundraising Strategist at Donordigital. Using his analytical and programmatic skills, he has consistently doubled or tripled expected revenue results for regional, national, and global non-profits while simultaneously generating exponentially higher constituent engagement through strategic email programs. In addition to his daily responsibilities, he has lead weekly training webinars to help clients with their multi-channel integration strategies and implementation needs.
Vera brings nearly 10 years of experience in nonprofit fundraising and client services to Donordigital.
At Anthem Worldwide, a strategic design agency, Vera helped manage branding and packaging design projects with clients such Microsoft, LifeScan, Peet’s Coffee & Tea, Safeway and Sports Authority. And prior to working for Donordigital, she wrote grants for the YMCA of the East Bay and coordinated annual fundraising campaigns and development operations at San Francisco Opera.
Currently at Donordigital, Vera works with great clients like anti-childhood hunger nonprofit, Share Our Strength, and the Smithsonian’s new National Museum of African American History and Culture.
An avid hiker and tennis player, Vera serves on the board of Bay Area Wilderness Training to get at-risk youth outdoors. She’s also Donordigital’s resident foodie, hosting and blogging about pop-up dinner parties in the Bay Area. Vera graduated with a degree in Psychology at UC Davis and Master’s in Integrated Marketing Communications at Golden Gate University.
Laura joins the Donordigital team after working with organizations such as the New Museum of Contemporary Art, SculptureCenter and the American Cancer Society. She brings with her broad non-profit fundraising and marketing experience, including event planning, grantwriting, online advertising and volunteer management. Most recently, Laura worked at the Breast Cancer Fund where she managed many of their online giving activities and launched their Personal Fundraising program.
At Donordigital, Laura works with Habitat for Humanity International, and on special projects with PETA and Share Our Strength.
Laura holds degrees in Art History and Communication from UC Santa Barbara and completed work through NYU’s Museum Studies program. Saving the world by day, Laura treads the boards by night as a member of the Bay area theatre community.
With over 15 years of integrated fundraising and marketing experience, Dan has helped raise more than $200 million for nonprofit organizations nationwide. Prior to joining Donordigital, and its sister company Mal Warwick Associates, he led the national direct marketing program at the Alzheimer’s Association.
As a veteran nonprofit professional, he has managed direct mail, online, major giving, and planned giving fundraising programs. Our clients benefit from Dan’s extensive experience and interest in multi-channel integrated fundraising and advocacy.
Dan has been quoted in several national publications on his fundraising expertise, and is a frequent speaker both in the U.S. and internationally.
Nick brings his background in nonprofit fundraising to the Donordigital team, with experience ranging from event planning to data management and donor relations. In his roles as campaign assistant and event coordinator with City of Hope’s San Francisco development office, he worked on several successful fundraising campaigns benefitting the research and treatment of life-threatening illnesses.
A Bay Area native, Nick graduated with a degree in Business Management from San Francisco State University. He currently resides in Albany and enjoys biking in to work every morning, and back home to his wife and daughter every evening.
Jesse’s web development experience spans the for- and nonprofit sectors, including work in e-commerce, lead generation, digital signage, and community economic development. He remembers building his first web page when AOL was sending blue cd-roms to every household in the U.S., before the term “broadband” was a twinkle in our eyes.
Jesse is a graduate from The University of Iowa with a degree in Cinema, and holds a Nonprofit Management certificate from California State University, East Bay. He is fond of running and fonder of his two sons, Finn and Liam.
Wendy Marinaccio is a consultant with more than 10 years of experience in development. Prior to her work with Donordigital, she served as the Director of Development at Alonzo King LINES Ballet and the Membership Director at the Golden Gate National Parks Conservancy; she also spent a year in Shanghai consulting on email campaigns, database setup and direct mail. Wendy currently serves as the VP of Membership for the Association of Fundraising Professionals’ Golden Gate Chapter.
As a volunteer, she has led the small modern dance organization Double Vision as Managing Director, served as co-chair of the LINES Ballet Extensions young professionals auxiliary, and served on the boards of El Gato Theater Company and the Stanford University Marching Band. In her spare time Wendy is a drummer, hiker, rock climber, yogi, and knitter. She is currently learning Mandarin.
Eric began his nonprofit career with Operation Smile. As Director of Online & Interactive, his efforts at integrated and innovative digatal marketing led to Eric being honored as the American Marketing Association’s 2009 Nonprofit Marketer of the Year, as well as contributed to Operation Smile being honored as DMA Nonprofit of the Year in 2008.
Eric received his Bachelor of Arts from the University of Virginia, and holds a Master of Business Administration from The College of William & Mary, Mason School of Business. He has spoken at several industry events including AFP, AMA, DMA and NTEN.
Cemal currently holds a Masters Degree in Interactive Media from Cal State East Bay and enjoys doing research in other areas related to multimedia. Cemal’s other interests revolve around social networking, video production and game development but his main goal is to do research in the field of holography.
Cemal was born in San Jose, California but grew up in Modesto, California where he became a huge Sacramento Kings Fan. He loves the game of basketball and hopes to have a behind the scenes role with the organization in the future. He’s the youngest of four siblings and enjoys spending time with family and friends.
Daniel works with Donordigital clients to increase website traffic and online donations through search engine optimization and paid-search campaigns. Over the past 10 years, Daniel has worked for a number of Internet startups where he lead research and marketing engagements for some of the Internet’s top websites and Fortune 500 companies, such as Intel, The Gap, the IMDb, and Lycos. Daniel is a graduate of the University of California at Berkeley, and he received his M.A. from UCLA.
Michael Stein is a veteran nonprofit technology strategist who has worked for the past twenty years at the intersection of communications, social media and fundraising. His areas of expertise include online fundraising, email messaging, email list growth, blogging, website content, mobile messaging, and social media.
Michael has provided strategic consulting to numerous organizations including: The William J. Clinton Foundation, Planned Parenthood Federation of America, Appalachian Mountain Club, United Nations Food Program, The James Irvine Foundation, Animal Legal Defense Fund, Ploughshares Fund, American Lung Association of California, and the ACLU of Northern California.
With Nick Allen and Mal Warwick, Michael wrote the groundbreaking 1997 book “Fundraising on the Internet: Recruiting and Renewing Donors Online.” Michael’s opinion and analysis have been featured in numerous media, including The New York Times, The Chronicle of Philanthropy, National Public Radio, and Wired News. Michael graduated with a degree in Political Science from Brandeis University. He currently serves on the Board of Directors of the One World Futbol Foundation.
Michael is an avid longboard surfer and sea kayaker. He grew up in France and England, and now resides in Orinda, California with his wife and two children.
Dawn has worked with Donordigital clients since 2007 to help them increase online revenues with web usability best practices and landing page testing. She has worked with NPR, U.S. Fund for UNICEF, CARE, PETA and others to increase donor conversions on their most highly trafficked landing pages. She is experienced with multivariate and A/B testing techniques and has deep knowledge of web analytics.
Dawn speaks regularly about testing and optimization at industry conferences and publishes papers highlighting what’s working and not working with our testing clients.
Prior to her work with Donordigital, Dawn led online marketing projects at Common Knowledge and Care2, and spent six years as an equity analyst for several investment banks.
She received a B.A. from Johns Hopkins and a M.A. from George Washington University.
Mwosi has worked in direct response fundraising for the past 15 years. She began her career at Mal Warwick Associates, where she managed the direct mail and telemarketing programs for some of the nation’s most respected environmental, advocacy and political organizations including the Union of Concerned Scientists, PETA and Ocean Conservancy, to name a few. Mwosi’s work in building long-lasting relationships with individual donors through effective direct marketing techniques and precise list segmentation has motivated hundreds of thousands of people to give millions of dollars to worthy causes nationally and around the world.
As the managing director for the firm, Mwosi oversees all of the work with our clients. She provides strategic guidance on integrating fundraising efforts across direct mail, online, and telemarketing channels.
Donordigital helps nonprofit organizations, campaigns, and socially responsible businesses use the Internet for fundraising, advocacy, advertising, and marketing. We provide strategy and implementation to enable organizations to use e-mail, the Web, Facebook, mobile, and other communications to build their constituencies and change the world.
Founded in 1999, Donordigital has raised tens of millions of dollars and recruited millions of new, mostly younger, constituents for our clients. While we focus on online fundraising and marketing, our staff has deep experience in more traditional direct marketing and organizing techniques. Our programs seek to integrate online communications with mail, phone, face-to-face and canvassing, campaigning, house parties, and online and offline events.
Donordigital has built and developed large-scale integrated online fundraising programs at national organizations including The Humane Society of the United States, Habitat for Humanity International, CARE, Catholic Relief Services, Amnesty International USA, the NAACP, Share Our Strength, and American Jewish World Service. We have also worked for the U.S. Fund for UNICEF, National Public Radio, the Smithsonian Institution’s new National Museum for African American History and Culture, PETA and many other large national organizations with complex multichannel direct response programs.
In addition to viral campaigns involving petitions, photo galleries and many other techniques, we have used paid list acquisition, via sites such as Change.org, Care2, chaperoned emails with Web publishers such as Alternet or Sojourners, and cost-per-lead agencies such as Pontiflex. We carefully track the cost of acquiring an opt-in advocate and converting him or her into a donor, so we know which sources merit additional investment.
Donordigital is an expert with Convio, Blackbaud Sphere (Kintera), and Salsa, and has managed many full-service clients who have millions of records in these systems. In addition to using Convio for advocacy and fundraising emails, we have done extensive testing to optimize donation and advocacy pages in Convio and figured out many “work-arounds” to make the tools work better. Current Convio clients include CARE, AmeriCares, Catholic Relief Services, Share Our Strength, and the U.S. Fund for UNICEF.
Donordigital works closely with Target Analytics to produce the donorCentrics™ Collaborative Benchmarking Report on Internet Giving, which provides detailed reporting for a wide range of participants including the Sierra Club, Environmental Defense Fund, the U.S. Fund for UNICEF, The Humane Society of the United States and about two dozen other major national organizations, many of which do advocacy along with fundraising. Feeding America recently joined the program.
In 2008, Donordigital was acquired by Mal Warwick Associates, which had incubated Donordigital in the late 1990s. The merger has increased our abilities to provide truly integrated fundraising using multiple channels—online, direct mail, telemarketing and mobile—to increase donor response and retention.